The global network appoints Jon schaaf, Shannon Pruitt, and Rick acampora to deliver an evolved, forward-looking strategy that drives innovation, scale, efficiency and differentiation between customers and partners.
NEW YORK, December 8, 2021 / PRNewswire / – Stagwell Media Network, part of Stagwell (NASDAQ: STGW) Inc, today announced expanded leadership to further evolve the agency’s investment profile, with a focus on partnerships, innovation, investment models and accountability to help clients navigate the changes in the media landscape and fuel market-leading growth.
Recorded appointments include:
- Jon schaaf, Global Chief Investment Officer: With over 20 years of experience with large holding companies (including Omnicom, Publicis and GroupM), Jon has expertly led the development of omnichannel investment strategies for some of the world’s largest advertisers, as well as created cutting-edge partnerships with the global publisher. community. Jon will lead the creation and management of the investment group, overseeing the strategy and activation of Stagwell Media Network clients globally.
- Shannon Pruitt, Global Head of Content: Shannon has been an industry leader for over 20 years with extensive experience with agencies, publishers and brands. Having held former positions at Dentsu’s The Story Lab, Carat, Warner Brothers, as well as CMO of The Honest Company, she has helped some of the world’s largest companies connect with consumers in growing economic, cultural and media environments. constant evolution. environments. In this new role, Shannon is responsible for the development of innovative content, media and publisher relationships that deliver integrated experiences across the network for Stagwell Media Network clients to drive measurable value and business results.
- Rick acampora, Global Chief Client Officer: Drawing on his experience in a plethora of agencies and brands including GroupM, MEC / Wavemaker, UM and Publicis, Rick has built, maintained and applied the practice of client leadership for some of the world’s best-known brands. Rick led the unification and product transformation for the merger of MEC and Maxus to form Wavemaker and grew their clients and agency, resulting in the most significant two years of growth in the MEC / Wavemaker story. At Stagwell Media Network, Rick will work with client and agency teams to create much-needed partnerships that drive innovation and results while enabling our employees to continuously grow as leaders.
âThis team has invaluable experience in developing and activating forward-thinking strategies and partnerships that deliver significant growth to businesses,â said James townsend, Global CEO of Stagwell Media Network. âTogether, and with the vast Stagwell community, they will collaborate with publishers and media partners to create opportunities that our agencies can uniquely bring to our clients. ”
Stagwell Media Network is home to over 2,500 experts with an extensive global footprint across 40 offices in 20 countries, managing nearly $ 5 billion in the media. The network creates an exciting environment for a new era of marketing talent, bringing together world-class omnichannel expertise in media, analytics, technology and consulting.
âThe formation of the Stagwell Media Network was an intentional and proactive approach to ensure that we enable collaboration that helps realize our vision of being the challenger brand providing an alternative to the status quo,â said the president of Stagwell. Jay leveton. âOur continued investment in this team and this community underscores the importance of how we intend to create new opportunities for our customers, partners and the market. “
Further details on the leadership and organization will be announced in the coming weeks. These investments will result in increased collaboration across Stagwell’s multimedia and creative portfolio.
About Stagwell Media Network
Stagwell Media Network is a premier multi-channel agency group comprising Assembly, MMI Agency, Media Kitchen and Grason, creative consultancy GALE, B2B specialist Multiview, transcreation agency Locaria, and travel and media experts Ink. The network provides marketers with a more dynamic partner for global B2B and B2C solutions spanning data, technology, media and creativity aimed at accelerating business growth for brands around the world.
About Stagwell Inc.
Stagwell is the network challenger designed to transform marketing. We deliver large-scale creative performances for the world’s most ambitious brands, connecting cultural creativity with cutting-edge technology to harmonize the art and science of marketing. Led by entrepreneurs, our 10,000+ specialists in more than 20 countries are united around one goal: to increase efficiency and improve business results for their clients. Join us at www.stagwellglobal.com.
Contact: Beth sidhu