Why it’s time for the insurance industry to be bullish

McKennon began his career over ten years ago – and even ten years ago it was all on paper. From the start, her mission has been to bring the companies for which she has worked to be more open to change. She has always been keen to develop new processes, new procedures and new alternative ways of doing things and now McKennon is hoping that other women in the traditionally male-dominated industry will be at the forefront. of this innovative push.

“I’m on a mission to make women see that the sky is the limit, and we can’t be silent at a time like this,” she said. “Women can step out of their comfort zone and be the voice of reason in any business or brokerage in which they work. We can make a difference in an industry dominated by men. ”

APOLLO, a technology company that creates solutions for insurance companies, offered the perfect blend for McKennon’s passions. She changed the direction of her career to step into the tech world and show brokers and advisers “we have to get to the point where we can embrace new technology because it’s here to stay.”

Especially in the face of the pandemic, with more people working from home and the inability to meet customers face to face, it is time for the industry, which as a whole is reluctant to move forward with new technologies, to embrace l ‘innovation. it is necessary for the future. APOLLO is “really optimistic right now in creating new technologies to solve the challenges that exist,” McKennon said, and its role is to convince brokers and advisers to come up with these new solutions.

The company’s proprietary platform, APOLLO Exchange, enables insurance agents and their clients to purchase a policy in less than five minutes, from anywhere and on any device, 24 hours a day, 7 days a week – far from the industry standard, where it can take days, if not weeks, to get something quoted and related.

“We solve challenges such as receiving a quote in real time using our user-friendly portal where anyone at any level – newbie, intermediate or tech expert – can jump into a niche market, such as small accounts to clients. mid-market type, and get a real-time quote, ”she said. “We’ve created a platform that allows brokers and advisors to focus on what’s really important, which is developing these meaningful relationships and having these meaningful conversations with their clients instead of dealing with outdated legacy solutions.”

McKennon is familiar with the workload that brokers and advisers operate with and says right now that many of them are “on their wit’s end” using solutions and platforms that were created in. the 1970s, 1980s and 1990s. APOLLO and McKennon work hard to inspire the next paradigm of a broker’s or advisor’s workload, and she challenges companies to take a serious look at them. existing solutions and see if they make sense, as they have few limitations for users and do not leave much room for growth. “

Once in this role herself, McKennon finds it difficult for brokers to stay relevant in the selling process. Right now other industries are trying to promote integrated insurance, but once brokers get into technology adoption and understand ‘this is not here to replace you – it is in fact there to give you the means to act. A change will happen in the industry ”

“It’s been my mission to change this mindset since I entered the industry,” said McKennon, who will be speaking at the Women in Insurance Canada Event on June 15. Passionate about the evolution of the digital market in the insurance industry, she wants to share her vision for a more technology-friendly approach.

“This topic resonates with me and I bring an abundance of information to the table,” she said. “I want to inspire the public to be open to innovation and embrace the new technology that is on the horizon.”

To learn more about Edwina’s evolution in a digital market, join her at the famous insurance event in Canada that supports gender diversity – and has embraced technology by moving to a virtual platform – in you. registering here.

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About Perry Perrie

Perry Perrie

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